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Ad Watch: Renault Wind Roadster and Lexus CT 200h Hybrid

Thursday, June 2, 2011 Labels: commercials, Hybrids, Lexus, Lexus CT 200h, Lexus LS, Lexus Videos, Offbeat News, Renault, Renault Videos, Renault Wind, Video

Selling a car through advertising isn’t as easy as you might think. What good is it showing your product nimbly taking on Alpine twists and turns when your competitors are doing the same thing? Here are two ads that don’t really break the mould, but try something a little different. Read more »

Lexus CT200h Race Car to Debut at the Nurburgring

Friday, May 13, 2011 Labels: Hybrids, Lexus, Lexus CT 200h, New Cars, Nurburgring, Racing

The Lexus CT200h compact hybrid will debut in racing car guise at an endurance race this weekend at the legendary Nurburgring Nordschleife circuit. Entered by Gazoo Racing, the same organization that races the Lexus LFA, the CT200h will compete in the Adenauer ADAC Rundstrecken-Trophy. Around 200 cars will line up at the start of the six hour-race. Read more »

Lexus Turns the Roosevelt Hotel into the World’s Biggest 3D Billboard

Wednesday, May 4, 2011 Labels: commercials, Hybrids, Lexus, Lexus CT 200h, Lexus Videos, Offbeat News, Video

The Roosevelt Hotel in Los Angeles, California, is one of the most iconic hotels in the United States, nay the world. Built in the 1920s, it has since featured in countless movies, television shows and music videos. So it figures that sooner or later someone would get the bright spark idea of using it as a giant billboard for their product.

Enter the world of Lexus who, with the help of some cutting-edge 3D projection mapping technology, turned the side of the Roosevelt into a Michael Bay Transformers-esque advertisement for its new CT 200h hybrid hatchback. Walls shift around and rotate; gaping holes appear and flowers, roadways and other objects all spring to life out of the eighty plus year old façade.

2011 NYIAS: Lexus CT 200h Supercharged to 300 Horses

Wednesday, April 20, 2011 Labels: Concepts, Fox Marketing, Lexus, Lexus Concept, Lexus CT 200h, New York Auto Show, Tuning

Making its debut at the Big Apple is a concept for a high-performance version of the Lexus CT 200h hybrid hatchback conceived and executed in partnership with Fox Marketing.

Starting with a production CT 200h, the tuner modified the 1.8-liter gasoline engine by adding an Eaton supercharger along with a Climax Racing intake manifold and a Yonaka air to water intercooler among other upgrades to push output to an estimated 300HP. Additionally, Fox Marketing said it has boosted the factory batter power, but did not provide further details.

New Lexus CT 200h Hybrid Hatch goes on Sale in the UK Priced from £23,845

Tuesday, March 15, 2011 Labels: Galleries, Lexus, Lexus CT 200h, New Cars, Reports

Created with the European market in mind, the new Lexus CT 200h hybrid hatchback has made its way to UK shores. Priced from £23,485 OTR, it costs £1,380 less than the next least expensive model in the Japanese firm’s UK lineup, the IS 200d that comes equipped with a 150HP 2.2-liter turbo diesel engine.

Chicago Preshow: Lexus CT 200h Concept Tune by Five Axis

Wednesday, February 2, 2011 Labels: Chicago Auto Show, Concepts, Five Axis, Lexus, Lexus Concept, Lexus CT 200h, Tuning

Lexus will be showing off a wilder CT 200h prepared by parent company Toyota's tuning partner Five-Axis at the upcoming 2011 Chicago Auto Show, which runs for the public from February 11 to 20. The highly-modified Five Axis Project CT will be dressed in a custom made wide body kit with hybrid's bad-boy appearance further enhanced by the JDSU “Dark Passage” paint, the lowered ride height (thanks to a TEIN Flex coilover suspension system), and custom 19-inch FIVE:AD forged alloy wheels.

Lexus Launches CT 200h in Japan to Boost Domestic Sales

Wednesday, January 12, 2011 Labels: Japan, Lexus, Lexus CT 200h, Reports, Toyota

Lexus has added the new CT 200h dedicated hybrid model to its Japanese line-up in an attempt to boost flagging sales in its home market. The company's first entry in the premium-compact segment is also its cheapest offering with prices in Japan ranging from 3.55 million yen to 4.33 million yen (about US$42,600 to US$52,000).

New Lexus CT-200h Hybrid Priced from $29,995 in the U.S.

Thursday, December 16, 2010 Labels: Hybrids, Lexus, Lexus CT 200h, New Cars, Reports

Lexus has dropped pricing details for its all-new CT-200h ahead of the hybrid model's U.S. market launch in early March. The five-door model will be priced from $29,120, plus $875 for delivery, processing and handling, which comes out to a total of $29,995 [about €22,450] making it the least expensive car in the Lexus lineup in the U.S.

“For just $1,000 more than the cost of a non-luxury hybrid, buyers can indulge in a CT 200h with our proven Lexus Hybrid Drive technology,” said Mark Templin, group vice president and general manager, Lexus Division. “Lexus hybrids currently make up 90 percent of all luxury hybrid sales in the U.S., so you can imagine how excited we are to continue our leadership in this market with the CT 200h.”

New Lexus CT 200h F-Sport Receives World Premiere at 2010 Sydney Show

Friday, October 15, 2010 Labels: Australia, Australian Motor Show, Hybrids, Lexus, Lexus CT 200h, New Cars, Tuning

Lexus chose this week's Australian International Motor Show (AIMS) for the world premiere of its CT 200h F Sport model ahead of the car's introduction to Australia in the first half of 2011 as well other markets around the world.

As with other Lexus models, the F Sport treatment adds a number of visual and performance goodies to the firm's dedicated hybrid. On the outside, the CT 200h gets a sportier looking front bumper along with a honeycomb upper grille, beefier side skirts, and a reworked rear bumper that incorporates a diffuser.

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